The best

in visual

storytelling

Polygraph is a brand studio within The Pudding that specializes in editorial that wields data, primary research, and visualization.

We provide in-house visual journalism services to purpose-aligned organizations.

Editorial

that

wields data

visualization,

primary

research,

and

interactivity

Our projects follow four recipes.

Storytelling With Proprietary Data

Using a brand’s data sources, our team pitches story ideas that can be brought to life visually.

Research Visualization

We work with a brand’s internal research teams to visualize existing insights and PDF reports into compelling, web-based visualizations.

Sponsored Content

We co-brand an article on The Pudding on a topic relevant to the brand and their audience. This may integrate a brand’s proprietary data or tools.

Branded Stories

We create custom content using public data on topics relevant to the brand’s audience, published in their marketing channels or in collaboration with a media outlet.

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